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October 22, 2006

A "Faceless Second-Tier Metro Daily"

NP: Reading vs. Arsenal

First it was Michael Kinsley, now Kevin Drum piles on the Tribune Company, this time with regard to their redesign of the L.A. Times. My favorite bit:

Here's an idea: to make it easier to find the news, devote the first three pages of the paper to news. That's easy! And then assume that anyone with an IQ high enough to be interested in a newspaper in the first place is well aware that they can find sports on the sports page and entertainment on the entertainment pages.

My whole thing about these "redesigns" is that they don't seem to have anything to do with user experience and everything to do with leveraging economies of scale across all the papers the Tribune owns. Which isn't letting them off the hook, because it's one more thing they let get in the way of actually delivering the news.

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