November 22, 2006
An Honest Salty Snack
NP: The Nine
Okay, so I'm on an online research panel. As such, I get to take a survey every once in a while. The latest asks if, when I purchase salty snacks, it is important that said salty snack is, and I'm not making this up, "honest," "luxurious," "unique," "conservative," and about a dozen other qualities that have absolutely nothing to do with salty snack brands.
Things like this almost make me want to break my silence (to the panel) about what I actually do for a living, and just tear apart the survey. At the very least, it does give me a weird sense of job security. If people out there are actually making decisions based on this crap, there's always a job I can do better than someone who already has one.
But hey, I've heard survey research is "easy."
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